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Smokey and the Bikini Bandits 

[Cross-posted] Damn, why weren’t the Bikini Bandits in force when I was last in ? I even was there on graduation day and for midsummer, with drunk students all over town.
   I wondered if this was real. As my friend Ian points out, the name of the traffic cop is too fabulous to have been made up. But the reality is that it is part of a governmental to get people obeying the 50 km/h speed limit. Sorry! Scandi is not as liberal as people think!
   As a viral campaign, it has its merits. It may be very base, appealing to , but every 50 km/h sign is a trigger to the campaign. Outdoor need not get raunchy: just showing the model’s face (as with the website) can work.
   While I enjoy the campaigns in , which play more on shock value and horror—the here is very high for a small country—I have to wonder if a positive, , with a downloadable video, might work. The is the same for residential areas and the city, so even passing it around here might work, especially for high-risk 15- to 25-year-old males.
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Entries from 2006 to the end of 2009 were done on the Blogger service. As of January 1, 2010, this blog has shifted to a Wordpress installation, with the latest posts here.
   With Blogger ceasing to support FTP publishing on May 1, I have decided to turn these older pages in to an archive, so you will no longer be able to enter comments. However, you can comment on entries posted after January 1, 2010.

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