Jack Yan: the Persuader Blog: The new coComment contributes to transparency

The new coComment has launched. In a nutshell, coCo, as les initiés know it, is a program to help you track comments made on blogs. The latest edition tracks comments made by non-coComment users as well as registered ones, and while there are some tiny glitches, as one would expect, it shows that the application’s folks in Genève have been listening to users.
I was ﬂattered to be one of the people invited to trial the new coCo before it was made public, since I hold the record for number of comments made. I wonder if that is such a great claim to fame!
The interface has been tidied up by Namahn, while coCo also offers a commenting feature for pages that aren’t set up for it. CoComment will now also track conversations even if the user decides not to participate.
It’s another stage in the blogosphere’s evolution, where the catch-cry is inclusion, not exclusion. CoComment is now, in theory, available to all, so those who feel they do not wish to have a blog can still be part of conversations made on one.
Much the same can be said of marketing’s evolution, which is also tied to dialogue: we might not all have our own ﬁrms, but we can at least make our voices be heard. Now, we can track just where those voices went, what may have been said in response, and if we need to follow up. I see coCo playing a big part in this new world of ours.

Posted by Jack Yan, 11:58 permalink

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Comments:

Thanks for scooping this story, Jack. I'm thrilled to try the new version of coComment out!

# posted by

Easton Ellsworth: 7/20/2006 01:22:00 PM

I've just posted about this. I think the possibilities now are practically endless. Makes co.mments and Commentful and other comment trackers seem irrelevant.

# posted by

Easton Ellsworth: 7/20/2006 02:06:00 PM

I'm testing it too. And it looks like it's out already. Quite useful. Next, maybe we will be able to post comments through coComment.

# posted by

djrange: 7/20/2006 02:40:00 PM

Jack,

You continue to set the pace in conversation and dialogue. Your point about engagement with or without a blog is important. coComment becomes an important marketing research tool with their upgrades

# posted by

Mike Sansone: 7/20/2006 03:21:00 PM

Jackie -- This is a great observation:

"Much the same can be said of marketing’s evolution, which is also tied to dialogue: we might not all have our own ﬁrms, but we can at least make our voices be heard...."

As we say in Boston, that's "wicked smart"!

# posted by

Ann Handley: 7/20/2006 05:11:00 PM

I am quite thrilled for the new version to comeout as well. I like cocoment and quite thankful that I joined it since I got to know some nice people like you for example

# posted by

charles ravndal: 7/20/2006 09:42:00 PM

How exciting - thanks for sharing!

# posted by

RennyBA: 7/20/2006 10:53:00 PM

I was given a preview heads up as well - as you say, not sure whether it's a good thing or not, as it shows that I evidently have FAR too much time on my hands! Still, I'm pretty pleased with it so far - picking up comments from non coCo users is a great feature.

# posted by

Katja: 7/20/2006 11:55:00 PM

Finally! That was one of the main reasons I held off signing up. I didn't wanna have to beg everyone to get a coComment account for themselves.

# posted by

nicole: 7/21/2006 02:16:00 AM

Hi y’all: thank you for your comments! It was nice to be one of the ﬁrst people to know about something technological, probably the ﬁrst time this has happened to me. Easton: I caught your post and will see if I can get a few moments today to comment—thank you for linking me!
Range, I believe this could be in the ofﬁng—would be a good idea.
Mike and Ann, thank you. I see this enhancement as pretty important, and it could potentially change the way companies are run—at least for those who want to monitor their conversations via coComment.
Charles, how nice of you to say so! And Renny, my pleasure!
Katja, I, too, am worried about being a top coCommenter: something I had no ambition on becoming. I just commented and thought I was normal till the count proved that I have been spending too much time in the blogosphere.
Nicole, I think there is still an advantage to being an account holder. But the test drive of coComment that is being offered may convince others to sign up.

# posted by

Jack Yan: 7/21/2006 02:32:00 AM

Thanks for the info. I've been interested in using coComments since I've read about, but this sounds like they've made a big improvement.

# posted by

Neil: 7/21/2006 04:08:00 AM

Hi Neil: it would revolutionize things, with my only concern being that the number of extra comments could overwhelm some people.
Did my three blocked comments make it through to your blog? I thought my Jacqueline Bisset one was quite good, if I say so myself.

# posted by

Jack Yan: 7/21/2006 05:14:00 AM