This probably proves fellow blogger BlackOps’ point that this is turning into a car blog, but Tesla Motors (mentioned on this blog last week) has released information on its new roadster. It’s a stylish motor that looks a bit like the Lotus Elise (though when you check the site, you realize that the design evolution has been quite different), and if the promises hold true, then it will knock the technological socks off all the other electric cars that have come before.
   If they can get the price right, then I will say that this will be the next ’64½ Mustang, sales-wise. But even if they don’t, it shows that American innovation is not necessarily about retro design and revisiting past glories. Provided it doesn’t get trampled by the establishment (and Tesla’s backers are visionary, dot-com types who have shown the establishment the finger before), the Tesla Roadster is far more an expression of American optimism than anything Detroit’s Big Two are churning out today. The boss has his own blog, and he’s been elsewhere arguing his position—and listening to criticism.
   Most importantly, it could be proof that listening to your customers—people who have cried out for an alternative to the internal combustion engine and high fuel prices—works wonders. All it takes is courage to break the mould, and, in this industry, a heck of a lot of money. Posted by Jack Yan, 06:09  permalink

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