JackYan.com
Jack and Aston Martin V8 Vantage Monaco street signs
Jack Yan: the Persuader blog
  Click here to go to home pageWhat I stand forMy stuffWhat others have recently saidMeet some of the coolest folks I knowDrop me a line Visit my workplace
> My stuff > The Persuader Blog


19.2.07

Can clutter and luxury go hand in hand? 


[Cross-posted] I hope folks like the new Lucire . We had to change it after modifications saw the cover lightened, which resulted in the disappearing. The question I still have is: are there too many cover lines? I don’t think we’ve done eight for a while. And, we haven’t ever correlated cover lines with .
   Andrew Yee shot the , which we thought was quite expressive of femininity, one of our themes. The is mine, albeit inspired by Helvetica.
Post a Comment  Links to this post

Comments:
Interesting question Jack.

I'm not likely anything like the audience you hope to reach. But your question got me thinking.

For a sports magazine the cover would seem about "right" regarding "cover lines" but is it right for a luxury magazine?

My guess is that you haven't crossed that line...yet.

And the Andrew Yee photograph is excellent.

Keep creating,
Mike  
Thank you, Mike. I think we might see if we can sneak in new artwork at this stage. There does seem to be some thoughts that the cover is cluttered, though if you can remember back to 2000, clutter was very “in” with design, regardless of positioning. I don’t think the trend has come back.  
Print Fetish pointed out that He Magazine [ http://boico.net/blog/wp-content/uploads/he_01.jpg ] was a god example of creating a striking cover with minimal cover lines. Something i-D magazine has experimented with on a regular basis [ http://nmca.boico.net/archives/i-D/i-D_174.gif ], [ http://nmca.boico.net/archives/i-D/i-D_213.gif ].  
Michael, good examples, but I am not sure if either are our market. We are not a weekly, and on our home turf we compete with Vogue and the like. I can accept reducing the number of cover lines though, at least based on the design I showed, but reduction to one, or the use of too-small type, are probably not where the print edition is at present.  
Post a Comment

Links to this post:

Create a Link

 

 

Note

Entries from 2006 to the end of 2009 were done on the Blogger service. As of January 1, 2010, this blog has shifted to a Wordpress installation, with the latest posts here.
   With Blogger ceasing to support FTP publishing on May 1, I have decided to turn these older pages in to an archive, so you will no longer be able to enter comments. However, you can comment on entries posted after January 1, 2010.


Quick links

Surf to the online edition of Lucire
  • More ramblings at the Lucire Insider blog
  • The Medinge Group
  • Jack Yan for Mayor
  • My Facebook page
  • Follow me on Twitter
  • My Vkontakte page
  • Book me for public speaking
  • Contact JY&A Consulting on business projects
  • Check out fonts from JY&A Fonts
  • Add feeds




    Add feed to Bloglines

    Individual JY&A and Medinge Group blogs

  • Lucire: Insider
  • Summer Rayne Oakes
  • The Medinge Group press room
  • Detective Marketing
  • Amanda van Kuppevelt
  • Delineate Brandhouse
  • Paolo Vanossi
  • Nigel Dunn
  • Pameladevi Govinda
  • Endless Road
  • Avidiva news
  • Johnnie Moore’s Weblog
  • Steal This Brand Too
  • The Beyond Branding Blog
  • Ton’s Interdependent Thoughts
  • Partum Intelligendo
  • Right Side up
  • Headshift
  • Goiaba Brazilian Music
  • Jack Yan on Tumblr (brief addenda)

  • +

    Previous posts

  • Brand gaffes in New Zealand
  • They need to start Putin this right
  • Site feeds at new Blogger are SNAFU
  • New Blogger: all that hassle for nothing
  • Life on Mars: back in the nick of time
  • Bruce has been granted bail
  • Generation M
  • Smokey and the Bikini Bandits
  • The official fashion magazine of Miss Universe New ...
  • Where’s the Breeze?


  • Donate

    If you wish to help with my hosting costs, please feel free to donate.