i hope to have some of these rich niche publications to be relevant to me someday.

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but seriously, it will be intersting to see how the glossy magazine market will change as the internet becomes more and more previlant.

maybe it will be only relevant to people who are 'off the grid' and have the time to sit back and read a magazine?

older generation perhaps?

maybe we should be starting a magazine family that covers all the itnerests of an aging population and target it to the baby boomers?

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Not a bad idea, Markoos. I believe magazines will always be around, just more as covetable items than throwaway things—because web news is already covering the latter. I remember when FHM began its web site and, if there were things I liked, I would seek out the hard copy (I was younger and more of a perve back then). Hence, magazines need to have premium positions in terms of their quality of execution—but they also need to reach mainstream audiences so they will purchase them for their coffee-tables as a form of “attainable luxury” item.